Inside the Haier hatched more than more than 200 small and micro enterprises, Thor as Haier samples. On the East Beijing in recent days to raise, Thor 911M 22 new day exceeded 10 million Yuan. Raytheon CEO Lu Kailin said May 18, raised after the Raytheon completed its 911M, Jingdong logistics will be the first time for delivery. Prior to this, Lu Kailin personally led the team settled in the Canton plant to test the production, manufacturing and testing conditions of the Raytheon 911M.
Born from the God of Thunder, inside the Haier is an asset-light model, focusing on software and product design, as well as how to interact better with users, upstream is handed over to the notebook factories, logistics, after sales share Haier platform. A period of 1.5 years, Raytheon's 10-man team last year achieved sales of 250 million Yuan and net profits of 12 million Yuan, explosive growth of 1.3 million fans crowd from 30,000. "This year, we must achieve domestic games first name, increasing 3 million fans. "Lu Kailin said.
At present, the Thor user 70% for college students, the rest is just near white collar. Now Thor had accumulated 40 QQ Group, aggregate of 1.5 million "real mad." Real mad-is mostly a bunch of geek sensibility users, and each group has a different position, include fever, instructive, emotional needs and so on, these fans have a strong cohesion. In the East after the God of Thunder, two consecutive generation of products comes with a VIP card. The card is a passport into the QQ Group of fans. 40 group, on behalf of the factory every day to communicate feedback to design teams. Active interaction is also in the Thor notebook Baidu post bar, micro-blogging, micro-credit and other platforms. Jack Ma elected global United Nations women represented
It is learned that just because a heavy gamer "10 mm copper tubes in heat", will delay new products for 2 months. Lu Kailin believes that if only money from hardware, Thor games would fall into the stereotypes. And grievances and demands is what Thor iterative basis. Thor 911M, for example, the gathered fans, many data users, including quad-core i7-4720HQ processor, 16GB memory +1TB mechanical hard disk, 6GB, 256GB, SSD GDDR5 video memory, GTX 970M significant independence, coupled with 1920x1080 resolution full HD 15.6 inch screen, as well as fully breathing light flashes.
This year, Raytheon began operating independently. Statistics show that in November last year, Raytheon received a round of venture capital 5 million Yuan, with the entry of venture, Raytheon team with input unit. According to this plan, and will also introduce the financing about 15 million Yuan. On March 31, Beijing East stake on a raised platform, Raytheon obtained 13 million Yuan Jingdong accounted for almost half of the overall amount raised. Among them, the purple-guide venture (mobile, Mo Mo, has invested in a hammer enough to remember) to buy Raytheon 10 million stake and Haier as Raytheon's largest shareholder equity ratio will be further diluted.
Notebook brand concentration high, under the situation of market saturation, Thor by segments to identify the users. "Small mass, Thor Games Internet games in the short term the first brand to compete in the Red Sea the PC industry with a new inspiration. "A kebang said Jiang Tao, founder of the Fund.
Haier small inside, thinking hope to use the Internet to create a detonation products in the industry, the idea is to gather enough users flow, reach a certain market, and continuing with the user interaction, continuous iteration of innovative products and services available. Currently, Raytheon in gaming notebook has been in East Beijing, days sales ranked second on the cat.
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