Wednesday, January 13, 2016

Too small is Facebook catch up with Tencent how far is the zombie s footsteps

Old and solid charm and youthful passion which is more powerful? On the ginger or old hot, and liberator of the discussion on the Yangtze River are invariably has a lot worth watching and worth thinking about

On May 18, 2012, Facebook log in NASDAQ, IPO price $ 38. A market value of about $ 104.7 billion. Become a bright star, of course, so bright nor illuminate the four ancient in the Internet age, hey ... ... The topic aside.

To this day (Beijing time on August 1, 2012) Facebook at 21.71 dollars worth 49.688 billion. After a simple subtraction, the answer makes people speechless. Facebook "or" swollen? Why "also"? Because the recent swell of Internet business too much. But Facebook two months threw $ 55.012 billion just like the dog days on popsicles as we headed out on the road is too much to expect.

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Meanwhile, Tencent's market capitalisation has reached 422.8 billion HK dollars, about 54.528 billion dollars, has gone beyond the market value of Facebook. And listed so far are within normal range of steady rise. Remember Facebook listing when someone compare Ma Huateng and Zuckerberg. Now look at the picture, might be able to figure out more after the passion cool thinking answers.

Too small is Facebook catch up with Tencent, how far is the zombie's footsteps?

Listed on Facebook when I saw this picture on the occasion, most comments are 3539 Facebook team create value beyond the 20,000 penguins. But that cannot be ignored is the number of Facebook users than Tencent. Based on a large number of users Facebook based on their social networking business carried out by natural ease. And another picture more clearly illustrate some of the problems:

Too small is Facebook catch up with Tencent, how far is the zombie's footsteps?

 I. false high valuations

"Good company bad shares", a powerful and long-term development companies are expected to be due to the vested interests of investors psychology that's driving was given too much expectations, like Liu Xiang win the champion for the first time when some insane fantasy Liu Xiang can first in the marathon finish line. But after Liu Xiang out of the race due to injury, conspiracy theories follow. There is no denying that Facebook has in the past been to surprise people. For a company that still is growing, however, was given too much just because rapid development era of horse sense of historical responsibility, over the high end of "three outlooks" Facebook is in the air. Lower-than-expected performance fell, but reflects the problem is after the company enforced sweeping pressure. Chief Financial Officer, Dawei·yibosiman in the interpretation of the second-quarter earnings but said it is difficult to predict future performance. According to this view, Facebook share price was inflated, remain downward trend. But part of the normal value. In contrast, Tencent, has since steadily, step by step. Of course, Tencent was founded to market for 6 years, and listing to now after 8 years of time. Facebook, from its foundation to the listing for 8 years. A fast-growing and creative enterprise is easily recognized by the market, will soon enter its stock was overvalued for a long time. So Facebook now just because of good grades and is given the much anticipated children.

Too small is Facebook catch up with Tencent, how far is the zombie's footsteps?

Shares of Tencent Holdings of historical records, since 2004, listed by the middle of 2006, nearly two years of time, Tencent is in the dormant slowly suffering. So Facebook as a company over the expected performance for a long time there will be a period of sustained pressure. Zuckerberg, Xia Ma Huateng of QQ, maybe you should add, ask about how to survive.

II. the horse boy

Doubts that Facebook entered the field of mobile Internet is exacerbating the tragedy in progress. In fact need not worry. Because Facebook is a social networking site. Mobile Internet is a social trend, so Facebook entered the field of mobile Internet is something sooner or later. Ganzaobuganwan, this is nothing to be alarmed about, let alone what a tragedy. But Tencent's style, Facebook strategy does have some problems. Tencent to build the platform of online life. A social organization, collective, networking concerns, one is the network life of the individual concerned (Eastern and Western styles have been switched). Organizations, collective aspirations are often concentrated forms of feedback. For an 8-year-olds was launched out of sheep, in addition to brandish whips to ensure no sheep left behind to maintain order. For each group of sheep aspirations, intentions are difficult to control, implement, meet. So Facebook since the choice of the operating companies such as social networking sites, the opposite problem is: group user experience meet the case, individual user characteristics, modular products and services and where? Juicy iPhone 5 case

In contrast, Tencent, online platform modular products allow users to freely choose, free combination. Group user experience platform is often established through the intersection of individual users freedom of choice to build up (assuming, of course, is the huge amount of users and the number of active users is a solid guarantee. ) If Tencent herding sheep, he is just a piece, a few laps, then lay down on while watching sheep in different circles in and out.

III. advertising?

Advertisements should not be placed in a social network? When the two issues came out of, there will be a lot of people struggling with this, Facebook is the same. This is a stupid Act. Learning from Tencent sorghum about it: through the core user base and pitching products/services, through various means, the flow gradually into a profitable business, and through these business profits. Advertising is not necessarily unique or important social networking choices. Just because the problem constraints of advertising yourself, certainly affect the user experience. Why does or does not do will tangle in the not myself sorry users of this problem? Because that in itself is not a problem. The problem: Facebook revenue model also need to think about more seriously.

IV. God as opponents than pig-like team-mate

I believe played three kingdoms such as groups of friends to be sure the title of the game is impressive. How many people are being poured pig's teammates do it? Facebook may not have been done, but not without a pig-like team-mate. Zynga is one of them. Zynga is not gaming community, death is a game developer. Most of so-called gaming community users are registered for Facebook users. Even build their own gaming community, released last month, also naked that we be over part of Facebook users--obviously eat grilled outside. Second Facebook many derivatives business was established through acquisition. How to keep the team, goals, how to dispatch companies resources reasonable allocation. Is Facebook needs to consider. More importantly substantially similar outsourcing derivative products and services is difficult to control. If Facebook's decline led to Zynga's performance is affected. Zynga does not give force than led to Facebook's performance is affected.

V. Summary

Facebook itself is still a strong company growth is seen in the past. Facebook's success in the more distant future, Facebook's decline mainly stems from vested interests pulling the wrong stimuli for the development of the company. Just makes young talent in the future also has just run out of danger. Now companies have lost performance belongs to normal fluctuations in the market. Facebook need not be too worried about the present situation. Tencent should learn how to steadily establish clear business systems, product chain, profit model. Instead of tens of thousands of billion in acquisitions to show strength. Because the seemingly rapid asset growth, in essence, is difficult to control when control of the fledgling. Once the business is out of control, for the company, is incalculable dangers. Juicy Couture iPhone 5S case

Finally give Facebook a word: Jack 60 with Liu Bei, Tokugawa Ieyasu 70 mouthing Bloomer 80 as Prime Minister She Taijun centenarians in command, the Monkey King 500 years of pilgrimage, Bai Suzhen down the age of more than 1000 times in love, you say you what's the rush? Calm down and Tencent, the predecessor to study hard, master some substantive skills catch up with Tencent's strength in the future.

 

https://www.youtube.com/watch?v=5-82gMeN__I

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